News Briefing
  • BYD, a major Chinese automobile manufacturer, delivered 526,400 battery electric vehicles (BEV) in the fourth quarter of 2023, surpassing Tesla’s count of 484,500 vehicles for the first time, thereby becoming the world's largest BEV manufacturer.

Impact Analysis
  • As the leading manufacturer of electric vehicles (EVs), Tesla has consistently maintained the highest sales among all brands since the launch of its BEV products. However, BYD, emerging in recent years, always initially faced a significant sales gap compared to Tesla during the early stages of EV development. However, BYD has been aggressively working to catch up and successfully surpassed Tesla in the fourth quarter of 2023, attributed to the support of EV policies in mainland China and the development of overseas markets. If BYD continues to develop at this rate, it is believed that its annual statistics sales will surpass Tesla in 2024.
  • The case of BYD serves as a microcosm of the booming development in mainland China's auto industry. With the global trend towards carbon reduction, Chinese auto brands that committed to new energy technologies relatively earlier should benefit significantly. In other words, it is foreseeable that considerable changes will occur in the growth and decline of automobile brands worldwide in the coming years. Traditional automobile manufacturers that initially adopted a slower pace may undergo a painful period of transformation, and there’s a possibility that some may even fade out of the market.
  • While supply chains can adapt to the changes by developing new customers, it cannot be denied that the relatively stable supply relationships in the automotive trade may pose an obstacle or require a longer period of operation before the outcome can be observed. For manufacturers already entrenched in the automotive supply chains, it is recommended that coping measures involve heightened awareness of changing trends, and formulating corresponding strategies in advance will enhance and increase sensitivity to market changes.